Picubemarketing Live Project for MBA interns, Test Marketing Activities and Strategy formulation
May 20, 2010
PicubeMarketing is a fresh initiative dedicated to improving healthcare outcomes for Indians by ensuring affordable accessto the latest and best brandsin preventive health care Web Site: http://www.picubemarketing.com
Location: Home Location after 2 days training in Kolkata(7th and 8th June)
Internship Description: Job Profile:
1. Definition – Carrying out test marketing activities for our new product(Milkometer).
2. Scope – Consumer groups in different areas.
3. Deliverable s – Complete Analysis of data collected through the survey and determination of following:
- Strategy sales/ Door to door sales/ Network Sales.
- Collecting consumer feedback and extensive analysis of consumer behavior.
- Channel development.
- Market Entry strategy formulation.
Duration:
- Internship would start on 7th of June and after 2 day training in Kolkata candidates would relocated back to your home location.
- First month would be sales/ consumer behaviour analysis.
- Second month you would be formulating strategy for market entry with your respective team.
Note: AC 3 tier reimbursements would be done after successful completion of project.
Stipend: 5500 (Target Based)
To Apply:
- Interested people can E-Mail your resume at picubemarketing@indianinternship.com